At 1.8 billion people, the Muslim Consumer market is undeniably the next important, "and largely untapped", global opportunity. The halal market alone is worth a staggering US$2.1 trillion dollars a year and is increasing at US $500 billion a year due to the growth of the global Muslim population.
Now is the best time to take action! Take action, and begin changing your financial circumstances with a small home business. Many of these businesses can be developed in your spare time while you continue to work your other job. Not only will this method help support you, but it can also pay for some of the expenses associated with a new business.
Over the past 30 years, many halal markets, ethnic stores and restaurants have sprung up, mainly in major metropolitan areas. For the most part, the food industry in Japan has ignored this population group.
However, in recent years small to mid-size companies recognized the vacuum and need to capture this niche.